Why use deadstock denim?


#Utility

We only use premium deadstock denim to make our jeans. The denim we source originates from Japan, Italy or the U.S and we reclaim it in downtown LA. We are upcycle what would otherwise go to waste. It is the finest quality available, originally made by some of the best mills in the world, and by utilizing deadstock fabrics, we eliminate thousands of miles of transportation and associated emissions, thousands of liters of water and thousands of kilowatt hours of human and machine energy expended in the making of virgin denim.